The ultimate solution for fine to medium hair - BRAZILIAN JOIA Strengthening + Smoothing Shampoo. This shampoo has got your back when it comes to all your hair concerns: damage repair, dryness, frizz, split ends, and even hair weighed down by heavy formulas. And guess what? It's sulfate-free and color-safe too!
Summer hair with a touch of Samba.
Formulated with a heavenly blend of hair-healthy Brazilian ingredients, this shampoo not only cleanses your hair but also keeps it moisturized without any stripping. Prepare to embark on a private paradise during your next wash day, thanks to the iconic Cheirosa 62 fragrance that accompanies it.
But that's not all! This powerhouse shampoo delivers outstanding results: it repairs a whopping 58% of damage, reduces frizz by 71% for a solid 8 hours, helps protect your hair from future damage, and mends an impressive 76% of split ends.
Get ready to experience a true hair transformation with BRAZILIAN JOIA Shampoo. Your hair will thank you for it!
Olfactory atmosphere
Top notes: Pistachio, Almond.
Heart notes: Heliotrope, Jasmine Petals.
Base notes: Vanilla, Salted Caramel, Sandalwood.
1. Start by wetting your hair thoroughly. Take a quarter-sized amount of shampoo and pour it into the palms of your hands. Rub your hands together to create a light lather.
3. Gently massage the shampoo directly into your scalp for 1-2 minutes, focusing on the roots. Use circular motions to stimulate the scalp and ensure thorough cleansing.
4. While shampooing, use your fingers to comb through your hair in a downward direction. This technique helps effectively clean and remove any styling products you may have used.
5. Rinse out the shampoo thoroughly, making sure to remove all traces of lather from your hair.