In the past, men's skin care was simply a daily shower and shave.
In recent years, however, there has been a profound change in this market, which has become ultra-dynamic.
Today, there are several men who do not dispense with their skin care ritual. And not just for the sake of improving the appearance and hygiene, but for the sake of taking care of the health of what is the largest organ of our body.
"The care, simpler" is the phrase that perfectly illustrates the concept of Lierac Homme. Lierac aims to offer a simple and effective routine, for men who feel good about themselves, without complications!
For these men, who are as active as they are demanding, Lierac has created a simple, clear and extra-sensorial range.
Lierac Homme 3 in 1 essential care
Skin on average 20% thicker than that of women, with a higher percentage of collagen, more significant water evaporation, a darker appearance (consequence of the high number of capillaries) and with a tendency to be more combination to oily, thanks to the presence of numerous sebaceous glands and a higher production of testosterone. These differences explain the special attention and care that men's skin deserves!
Lierac Laboratories have responded to the very specific needs of men's skin with essential 3-in-1 care that has been clinically tested on sensitive skin.
Highly sensorial, with fresh, light, quickly absorbed textures and a fragrance that is both manly and subtle, with the gentle scent of mandarin, lavender and herbs on a very elegant amber background.
They are 3 in 1, because they will have 3 actions, due to the star active component present in all the care formulas, the Black Tulip:
STRENGTHEN
PROTECT
REGENERATE
THE BLACK TULIP, PATENT FILED
At the heart of all formulas is the patented Black Tulip extract, a subtle flower that appears fragile and delicate-looking, but contains all the power of nature and with this proven triple action on the skin:
Strengthens - Black Tulip extract has been proven to increase the thickness of the epidermis by 53%.
Protects - By reducing the permeability of the epidermis, the quality of the skin barrier function is increased.
Regenerates - Also in the dermis, the action of Black Tulip is amazing. It increases the thickness of the dermis by 400% and increases the synthesis of hyaluronic acid by 83%.
Day after day, Black Tulip helps skin appear more toned, stronger and younger.
The Lierac Homme offer consists of 6 care products:
2 FOR HYGIENE
2 FOR SHAVING
2 FACIAL CARE PRODUCTS
1. HYGIENE
Integral shower gel
The multifunctional integral care
3 in 1: body, face, hair
Benefits:
One care, one gesture, for clean and shiny hair, smooth and silky beard, and clean, hydrated and energized skin.
No sulfates, no parabens.
Active Components:
- Black tulip, fortifying, protective and regenerating.
- Washing base of vegetable origin, softening
- Vegetable glycerin, moisturizing
96% of components of natural origin
Dermatologically tested
Deodorant
Ultra-effective protection
3 in 1: antiperspirant, 48h effectiveness, anti-stain
Benefits:
Ultra-effective antiperspirant formula, for 48H non-stop protection and a lasting fresh feeling. Skin feels comfortable, with no sticky effect, no stains on clothes, no irritation sensations, all day long.
Active Components:
- Tulipa negra, fortifying, protective and regenerating
- Sichuan Berry, softening
91% of components of natural origin
Dermatologically tested
2. SHAVE
Shaving Foam
The ally of the smooth shave
3 in 1: anti-irritation, softens, moisturizes
Benefits:
Thin, unctuous foam that prepares skin for a shave without irritation, redness or hot feeling. The hair is lifted and smoothed for easy shaving from the first blade stroke, while protecting the skin with its creamy texture. The razor glides easily, the close shave is easy, clean and precise. Micro cuts are avoided and there is no pulling or burning.
Active Components:
- Black Tulip, fortifying, protective and regenerating
- Sichuan Berry, softening
85% of components of natural origin
Dermatologically tested
Post-shave balm
Second skin effect
3 in 1: anti-irritation, soothing, moisturizing
Benefits:
Immediately soothes the discomfort and burning caused by shaving. It also soothes and moisturizes the skin after shaving, all day long.
They are fragrance-free.
Active ingredients:
- Black Tulip, fortifying, protective and regenerating
- Sichuan Berry, softening
- Polysaccharide, moisturizing
96% of components of natural origin
Dermatologically tested
3. FACE CARE
Energizing Moisturizing Gel
A shot of energy every day
3 in 1: anti-fatigue, moisturizes, revitalizes
Benefits:
With a fresh, very moisturizing texture to give skin a boost, less wrinkled, less tense and less gray! After application, signs of fatigue fade, dark circles under the eyes are faded and puffiness is lessened: good looks are restored!
Active ingredients:
- Black tulip, fortifying, protective and regenerating
- Kumquat, energizing
- Cocoa Peptide, anti-blue light
96% of components of natural origin
Dermatologically and ophthalmologically tested
Face and eye contour
Global anti-aging fluid
The Swiss army knife for men's skin
3 in 1: anti-wrinkle, firming, moisturizing
Benefits:
A single care corrects all signs of aging: wrinkles, spots, loss of firmness and dehydration. Skin is smoother and softer, regains its firmness, strength and vital energy.
The eye contour area also benefits from this care!
Active ingredients
- Black tulip, fortifying, protective and regenerating
- Hyaluronic acid, smoothing
- Baobab extract, anti-aging
91% of components of natural origin
Dermatologically and ophthalmologically tested.
Face and eye contour
LIERAC HOMME COMMITMENT
All care, manufactured in France, has high naturalness rates, with up to 96% of components of natural origin. It is a sober and elegant range, the packaging is eco-developed, with no information leaflet and cardboard sourced from sustainably managed forests and FSC® certified, for greater paper and water savings and to reduce our environmental footprint.