ABC beauty glossary

Dimethylaminoethanol DMAE

DMAE, or Dimethylaminoethanol, is an organic compound that has garnered significant attention in the health and beauty sectors for its remarkable skin-firming properties. By enhancing muscle tone beneath the skin, DMAE is believed to contribute to a visibly lifted and toned appearance. This attribute makes DMAE a sought-after ingredient in firming creams and serums, as it may effectively address the loss of firmness, fine lines, and wrinkles, ultimately bestowing a more youthful complexion.


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