Shakeup Cosmetics

SHAKEUP COSMETICS was established by the dynamic duo of Shane Carnell-Xu and Jake Xu. The brand fervently challenges traditional gender norms, defying the limitations of hyper-masculinity and embracing a progressive era in men's personal care. Its primary objective is to shatter societal barriers and eradicate the stigma surrounding men's cosmetics. SHAKEUP COSMETICS accomplishes this mission by offering an array of user-friendly, groundbreaking, and exceptionally effective products, meticulously designed to cater to the specific needs of men. Now men can finally revel in a world of beauty tailored explicitly for them, empowering them to express their individuality without constraints.