ABC beauty glossary

CLAY

Clay is a mineral-rich substance that can contain traces of quartz, metal oxides and organic matter, and is derived from finely-grained natural rock and soil materials. To be used in skincare products, clay goes through a strict refinement process that makes it safe to apply. There are four main clay groups found within skin care products: kaolin clay (white clay), bentonite clay, green clay and red clay. Each serves its own purpose and helps out specific skin types. Kaolin clay (white clay): recognized as one of the gentel clay forms, white clay is the least drying and gently cleanses the skin without stripping away any much-needed moisture. Bentonite clay: It is commonly high in silica and aluminum and can be used on the body as well as the face. This natural volcanic ash tends to be very effective in removing impurities. Green clay: Ideal for oilier skin types, the green clay is thought to be the most effective at absorbing excess oil and helping to clear out blocked pores. Red clay: Known for its purifying and brightening properties, red clay provides a more radiant appearance, thanks to its high concentration of iron oxide.


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